Who is likely to ride?
- By London Cycling Campaign on at 11:00pm 11 September 2006
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While there will be a hardcore of people who will always ride to work, there is also a huge group of people who would like to, if only they:
- Had a decent bike
- Knew a safe route
- Were able to get washed and changed
- Were confident the bike would still be there when they come out.
You can help them overcome these problems; the solutions are often very easy to achieve.
If you do a survey of staff you're likely to find a surprising number of people are keen, and even more will take it up once they see other people riding as well as the folks in lycra!